Swasthyam Wellness is a holistic wellness center founded by Rachna, a seasoned Ayurvedic practitioner and yoga teacher. After years of teaching at local studios and offering therapies privately, Rachna was ready to launch her own integrated wellness brand — one that would honor the ancient traditions of Ayurveda while making them accessible to a wider audience.
When Rachna came to Brandify, she didn’t yet have a website. She had a beautiful logo in place, but needed a digital presence that reflected the depth of her experience and made it easy for clients to explore and book her services.
We delivered:
✔ Website Design & Build (on Squarespace)
✔ Booking System Integration (via Acuity Scheduling)
✔ Site Structure & Navigation Strategy
This project was about creating a digital home that felt soulful and grounded, while also being clean, easy to navigate, and aligned with her modern wellness offerings.
We focused on blending cultural richness with a calming user experience.
✅ Visual storytelling rooted in tradition: To honor the origins of Ayurveda and yoga, we infused the design with subtle patterns inspired by Indian textiles and henna. These details were carefully balanced with whitespace and simplicity to appeal to both traditional and modern wellness seekers.
✅ Squarespace build for ease and elegance: We built the site on Squarespace to give Rachna full control of her content and bookings. The platform allows for ongoing edits without tech overwhelm, perfect for a solo practitioner growing her brand.
✅ Streamlined booking with Acuity: We integrated Acuity Scheduling to make it simple for clients to book sessions directly through the site — whether for yoga classes, Ayurvedic consultations, or other integrative therapies.
✅ Service-focused navigation: The website structure highlights the breadth of Rachna’s offerings without confusing the user. Each service is clearly outlined so visitors can quickly find what they need and take action.
Since launching, Swasthyam Wellness has:
✔ Established a polished, professional online presence for the first time
✔ Simplified client onboarding and booking processes
✔ Grown awareness for her offerings across yoga, Ayurveda, and integrative healing
✔ Created a welcoming digital home that reflects both the ancient wisdom and modern application of her practice
Looking for website design for Ayurveda practitioners, yoga teachers, or holistic wellness professionals? Explore our portfolio to see how Brandify helps mission-driven wellness brands create websites that feel as good as they function.
Over the years I've learned that pretty designs are great—but designs that convert? That’s where the real magic happens. I love creating brands and websites that not only look beautiful but actually bring in more clients. I love nerding out over the little details that turn a website into a lead-generating machine.
When I’m not designing, you’ll probably find me meal prepping in the kitchen (my love language), walking in nature for inspiration, or curled up with my Siamese cat Bandit, binge-watching reality TV (because balance, right?).
