CRNA Compass — Website Design, Branding & Copywriting for a Healthcare Education Brand

CRNA Compass is an industry-leading educational platform that helps Certified Registered Nurse Anesthetists (CRNAs) and SRNAs navigate their careers with confidence. From continuing education (CE) courses to interview prep and professional resources, CRNA Compass is the go-to destination for CRNAs looking to advance their skills, stay compliant, and excel in their careers.

About the Project

When CRNA Compass came to Brandify, they were ready for a total brand refresh to match their next-level growth.

We delivered our Signature Package, including:
✔ Branding
✔ Website Design (built on Squarespace)
✔ Website Copywriting

The goal? Create a clean, professional, and engaging online presence that would elevate the brand’s authority, simplify the customer journey, and make purchasing CE courses seamless — all while maintaining approachability and warmth.

Our Signature Strategy

We combined healthcare website design, education branding, and strategic copywriting to help CRNA Compass stand out in a highly specialized niche.

Key focus areas:

• Branding: A modern, minimal color palette; professional yet approachable typography; a logo system that reflects trust and expertise
• Web Design: An intuitive user experience from homepage to checkout; clear course navigation; scalable Squarespace design to support a growing library of resources
• Copywriting: Clear, concise, and benefit-driven messaging that speaks directly to CRNAs and SRNAs — positioning CRNA Compass as an indispensable career companion

Website Design Highlights

• Custom Squarespace website designed for scalability and ease of use
• Streamlined navigation, allowing users to easily explore CE courses, coaching, and resources
• Integrated blog for SEO and thought leadership
• Course sales pages optimized for conversions
• Client testimonials to build credibility and social proof

Healthcare & Education Branding Approach

Because CRNA Compass sits at the intersection of healthcare and education, we created a branding and website experience that balances professionalism with human connection.
We positioned CRNA Compass as both an authoritative voice and an approachable guide — making it easy for busy CRNAs to trust the brand and take action.

Results & Impact

Since launching the new site, CRNA Compass has:
✔ Increased CE course sales and coaching inquiries
✔ Strengthened its position as a leader in the CRNA education space
✔ Built a trusted online presence that supports both new and returning customers

Explore More Projects

Looking for website design for healthcare brands, education branding, or web design for professional service businesses? Explore our portfolio and see how Brandify helps experts elevate their digital presence and scale their impact.

Over the years I've learned that pretty designs are great—but designs that convert? That’s where the real magic happens. I love creating brands and websites that not only look beautiful but actually bring in more clients. I love nerding out over the little details that turn a website into a lead-generating machine.

When I’m not designing, you’ll probably find me meal prepping in the kitchen (my love language), walking in nature for inspiration, or curled up with my Siamese cat Bandit, binge-watching reality TV (because balance, right?).